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BlogHer Achieves Strong Campaign Uplift through Enhanced Audience Targeting Optimization from Maxifier
04.16.2013 by Maxifier
Maxifier announced strong campaign uplift results for BlogHer Inc., the largest cross-platform media network and publisher for women These are a result of the most recent release of its ADMAX platform, which now incorporates greater audience targeting optimization capabilities.
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Maxifier Appoints Gerry Garcia as Chief Financial Officer
02.14.2013 by Maxifier
Maxifier today announced the addition of Gerry Garcia as chief financial officer.
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Premium Business-to-Business Network Solution Embraces Programmatic Optimization via Maxifier
01.23.2013 by Maxifier
Maxifier today announced that BBN, an industry pacesetter in large-scale digital marketing solutions for global business-to-business marketers, has adopted its ADMAX platform to drive greater value for its advertisers.
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Anthony Katsur to Lead Maxifier
12.20.2012 by Maxifier
Maxifier today announced the appointment of Anthony Katsur as its new Chief Executive Officer and Denise Colella has taken on the newly created position of President.
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WGI Group Invests in Maxifier for Strong Leadership Team and Ability to Grow Brand Marketing Dollars Online
11.13.2012 by Maxifier
Maxifier today announced an investment from WGI Group, a provider of early stage capital for Internet entrepreneurs.
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A.H. Belo Adopts Maxifier's ADMAX to Deliver to its Advertisers' Campaign Objectives
10.10.2012 by Maxifier
Maxifier today announced that Dallas-based A.H. Belo Corporation, a distinguished newspaper publishing and local news and information company, has adopted its ADMAX platform across all its sites.
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Maxifier Appoints industry leader as MD
09.19.2012 by Maxifier
Maxifier today announced the appointment of Stuart Colman in the role of Managing Director, EMEA, focusing on the development and execution of Maxifier's European business strategy.
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Maxifier Partners with Moat to Support the Adoption of Branding Metrics
09.05.2012 by Maxifier
Maxifier, the global leader in inventory revenue management technology, today announced a new alliance with brand intelligence and analytics company Moat.
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Dentsu Digital Fund Invests in Leading Online Advertising Technology Business Maxifier
08.28.2012 by Maxifier
Dentsu Digital Holdings, Inc. (DDH) has today announced it has made a strategic investment in Maxifier, the global leader in inventory revenue management.
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MediaMath and Maxifier Partner to Bring Programmatic Buying to Japan
08.07.2012 by Maxifier
Maxifier announced a new partnership whereby Maxifier and MediaMath will bring a combined end-to-end programmatic buying platform to the Japanese market.
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